Fri, Apr 28, 2017 | updated 11:35 PM IST

Sachin Tendulkar`s `True Blue` brand launched on Myntra

Updated: Aug 17, 2016 14:40 IST      
Sachin Tendulkar`s `True Blue` brand launched on Myntra
New Delhi, Aug 17 (ANI): Cricketing legend Sachin Tendulkar has launched his distinctive premium men's wear brand True Blue on the online fashion portal Myntra in association with Arvind Fashion Brands.

Launched in May this year, True Blue celebrates India and aims to reinterpret traditional Indian motifs and apparel with a modern twist.

"True Blue embodies my identity and corresponds to the way I look at fashion. I believe in fashion that endows personal comfort, reflecting an individual's style and not just a form of demonstration. It is exciting to note that True Blue will be available online on Myntra to the many customers across the country and continues its pursuit of emerging as an iconic brand from India," said Cricketing legend, Sachin Tendulkar.

"We are thrilled to partner with Myntra and leverage the superior reach and access that the platform offers brands. Sachin is excited to have another opportunity to engage and interact with men across the globe by dressing them in superior fashion," said COO Arvind Fashion Brands, Puneet Jain.

"Celebrity fashion is a rapidly evolving segment in India and Myntra is at the forefront of enabling celebrity fashion brands build strong digital footprints. True Blue brings alive and effectively combines Sachin's passion for India and fashion. We are proud to partner with his venture and help establish Sachin as a fashion icon," added Head eCommerce Platform Myntra, Prasad Kompalli. (ANI)

CBDT inks two APAs with taxpayers

Updated: Apr 28, 2017 20:28 IST     

New Delhi [India], Apr.28 (ANI): The Central Board of Direct Taxes (CBDT) has signed two Unilateral Advance Pricing Agreements (APAs) with Indian taxpayers, strengthening the government's commitment to fostering a non-adversarial tax regime

Full Story >>

UK Iridium brings best of world to Kandivali

Updated: Apr 28, 2017 19:58 IST     

Mumbai [India], Apr 28 (ANI-Businesswire India):At a time when homes in Mumbai are getting more and more unaffordable, comes a breath of fresh air. Right in the heart of this bustling city, is an oasis of peace and comfort. Luxurious homes that are grand like your dreams, and well priced to suit your pockets! UK Iridium, a magnificent dream by UK Realty, brings you a 3.5 acres property that you can now call home!

Full Story >>

New Delhi [India], Apr 28 (ANI-NewsVoir): Department of Public Enterprises, Ministry of Heavy Industries and Public Enterprises, Government of India, in collaboration with PHD Chamber and ONGC is organising a mega CSR Fair and Thematic Conferences from 4th to 6th May, 2017 at Pragati Maidan, New Delhi.

Full Story >>

H1B Visa issue might trouble India, says Arvind Subramanian

Updated: Apr 28, 2017 18:37 IST     

New Delhi [India], Apr 28 (ANI): Chief Economic Advisor Arvind Subramanian on Friday expressed his concern over the H1B Visa issue, saying that if we start getting restrictions on the visa then it is going to be a problem for India.

Full Story >>

New Delhi [India], Apr 28 (ANI-NewsVoir): OTTOEDGE, a full service automotive marketing agency based in India has been assigned as the official Creative, Digital and Media agency by MAN Trucks India which is a 100 percent subsidiary of MAN Truck and Bus AG, Germany, the world's leading manufacturer of trucks and buses.

Full Story >>

New Delhi [India], Apr 28 (ANI-NewsVoir): IndianBlueBook (IBB), the industry-first 'pricing and analytics' platform for new and pre-owned vehicles in India, today released its study "Residual Value Analysis of the Luxury Car Segment in India - 2017."

Full Story >>

New Delhi [India], Apr 28 (ANI-NewsVoir): Spaces, Amsterdam-born creative workspace pioneer, has launched its first location in Gurugram. Located in Cyber City, the newly launched facility marks the company's first Indian entry.

Full Story >>

New Delhi [India], Apr 28 (ANI-BusinessWireIndia): The Ministry of Electronics and Information Technology, Government of India, spearheaded a number of initiatives to promote digital payment solutions and cashless transactions in line with the Prime Minister's Vision of creating a "Digital India."

Full Story >>

OPPLE launches its revolutionary T5 batten

Updated: Apr 28, 2017 16:46 IST     

New Delhi [India], Apr 28 (ANI-NewsVoir): OPPLE, a global integrated lighting solutions company and one of World's Leading LED Lighting brand today unveiled their another revolutionary product, the LED T5 Plastic Batten.

Full Story >>

Washington [United States], Apr 28 (ANI): Price peaks of wheat on the world market are mainly caused by production shocks such as induced for example by droughts, researchers found. These shocks get exacerbated by low storage levels as well as protective trade policies, the analysis of global data deriving from the US Department of Agriculture shows.

Full Story >>

New Delhi [India], Apr 28 (ANI-BusinessWireIndia): Keywa, China's leader in online chemical trading and the pioneer of the Business-to-Platform (B2P) model for resource integration in the global chemical market, today announced plans to establish an IT center for technology research and development in India. Keywa is also evaluating Indian companies for partnerships and investments.

Full Story >>

New Delhi [India], Apr 28 (ANI-NewsVoir): Govt. of Chhattisgarh's Department of School Education and Wadhwani Operating Foundation recently announced a strategic partnership which aims at enhancing employability through the skills-based training program.

Full Story >>

Chennai [Tamil Nadu], April 28 (ANI): In Chennai this week, representatives of 15 companies based in Tamil Nadu were given an overview of the tourism opportunities available in Kazakhstan.

Full Story >>

NSE IPO to get delayed for few months: SEBI Chairman

Updated: Apr 28, 2017 15:55 IST     

New Delhi [India], Apr 28 (ANI): Securities and Exchange Board of India (SEBI) Chairman Ajay Tyagi on Friday said that the initial public offering (IPO) of National Stock Exchange of India's (NSE) shares are likely to be delayed, till the allegations of providing unfair access to certain brokers in its co-location platform and a full-time chief executive officer in place resolves.

Full Story >>

New Delhi [India], Apr 28 (ANI-NewsVoir): The Fintech Conference 2017 with the theme - Financial Inclusion 2.0 - The Tipping Point - organized by Digital Lenders Association of India (DLAI) in Mumbai on April 26 will offer a forum for financial and professional exchange of knowledge related to the fintech field.

Full Story >>

New Delhi [India], Apr 28 (ANI-BusinessWireIndia): Pawan Munjal, Chairman, MD and CEO, Hero MotoCorp Ltd., was today felicitated by the All India Management Association (AIMA) for the rapid global expansion of Brand Hero.

Full Story >>

New Delhi [India], Apr 28 (ANI-BusinessWire India): "Time is of the essence," urged Lise Kingo, CEO and Executive Director of the United Nations Global Compact, to an audience of more than 300 local and global leaders from business, finance, civil society, Government and the UN, at the conclusion of the UN Global Compact two-day event, Making Global Goals Local Businesses - India, in New Delhi on Friday.

Full Story >>

New Delhi [India], Apr 28 (ANI-BusinessWire India): Grameen Koota, a Bengaluru-based microfinance organisation on Thursday received the ISC-FICCI 2017 award for Best Financial Accessibility for Sanitation for its efforts in providing access to affordable credit to its customers to build toilets.

Full Story >>

New Delhi [India], Apr 28 (ANI): TrendyBharat.com has announced its partnership with Fab Box and Ugaao to extend its offerings in the health and nutrition sector.

Full Story >>

Profiteering not a bad word, 'unfair enrichment' is: Jaitley

Updated: Apr 28, 2017 12:50 IST     

New Delhi [India], Apr 28 (ANI): Union Finance Minister Arun Jaitley has asserted that in order to ensure consumers avail all benefits of the Goods and Services Tax (GST), it is important to take crucial decisions to make India an 'increasingly tax compliant society'.

Full Story >>