Wed, Feb 22, 2017 | updated 04:50 AM IST

G D Goenka University introduces specialized course in 'Online Business Management'

Updated: Oct 27, 2016 13:31 IST

New Delhi [India], Oct 27 (ANI-NewsVoir): With Internet and Mobile Association of India (IAMAI) and IMRB reports of e-Commerce market in India to nearly double to Rs 2,11,005 crore by December 2016, The School of Management, G D Goenka University, one of the pioneering management education institutions has introduced a unique Post Graduate Diploma in On Line Business.

The program aims at familiarizing the students with the online, e-commerce and e-business world and develops them to become effective managers and leaders in the booming world of online business. One of the very few in the country, the one year diploma program with an internationally relevant course module will prepare the students to develop the skills to apply IT, marketing, supply chain and strategic skills in the diverse online business models and develop a global perspective.

"The e-Commerce industry in India expected to double this year and as a resultB2B e-commerce will become a wide platform with immense opportunities for the youth. The PG Diploma in On Line Business from the School of Management, G D Goenka University is slated to train the students to shape up a healthy career with a focused curriculum to develop an understanding of advances in Internet, IT, Online tools and how they challenge consumers, businesses, marketers and society. In the light of the fact that Indian ecommerce is the fastest growing market in the world, our diploma is playing an important role in mentoring tomorrow's managers and leader who may come from diverse fields and be successful in a career in sectors ranging from FMCG, Consumer durables, service sector and consultancy -be it retail or online," said VC G D Goenka University, Dr. Deependra Jha.

During the course emphasis is laid on practical learning which is simulated through case studies, actual projects and learning by doing. Regular industry visits like the recent tour of Rail Neer Plant, IRCTC Nangloi, Delhi, organized by the School of Management provide for a hands on and 360degree knowledge on various aspects of management.

The knowledge and skills of students are assessed by innovative techniques and are professionally developed for each competency. For the job seekers in the industry hefty pay checks wait the skilled aspirants as demand for skilled managers and leaders in the industry are on the rise. To enroll in the course candidates must have an undergraduate degree in any discipline from UGC approved University. In addition, applicants will also successfully complete Goenka Aptitude Test for admission (GATA) and appear for a personal interview. (ANI-NewsVoir)

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