Most Britons find downloading music free 'acceptable', finds survey

London, July 14 (ANI): As more and more music buyers are embracing online music, a large proportion of Britons believe downloading music without paying is acceptable, a survey has revealed.

According to the survey carried out by music equipment manufacturer Audio-Technica, 40 per cent of Britons said they could not remember the last time they bought a CD, while 49 per cent of those surveyed did not believe that they should pay for downloads.

"The portable nature of today's music and its accessibility has made downloading much more common. Clearly this has had an impact on artists, with touring and live shows becoming increasingly important in replacing revenue lost from declining album sales," The Telegraph quoted Harvey Roberts, Audio-Technica's senior UK marketing manager, as saying.

The survey , examining the effect of technology on music and media consumption, confirmed that more than 60 per cent Britons said they would read reviews before deciding to buy music or tickets to a concert, while more than half said that a negative review would put them off buying. (ANI)