It's official! Twitter all set to double character count

ANI | Updated: Nov 08, 2017 09:31 IST

It's official! Twitter all set to double character count .

New Delhi [India], Nov 8 (ANI): Following the successful pilot phase of its character expansion move, popular micro-blogging site Twitter announced that it will officially be rolling out the feature to all languages where cramming was an issue, barring Japanese, Korean and Chinese .

In a blog post penned by the developers, Twitter claimed that while users stayed within the 140-character limit wherever possible and kept the brevity of the medium intact, certain issues required more comprehensive and structured tweets, thus enabling them to tweet easily and more often .

"Our goal was to make this possible while ensuring we keep the speed and brevity that makes Twitter, Twitter . Looking at all the data, we're excited to share we've achieved this goal and are rolling the change out to all languages where cramming was an issue," the blog noted .

An analysis conducted by the team showed that with the expanded character count, it was easier for users to tweet seamlessly, as lesser time went into editing their tweets . The analysis also showed that tweets went out faster than before, as users found it easier to compose their thoughts into a tweet .

Furthermore, the increased count paved the way for better interaction and user engagement, as twitterers had more room to express themselves .

"People in the experiment told us that a higher character limit made them feel more satisfied with how they expressed themselves on Twitter, their ability to find good content, and Twitter overall," the post observed .

In September, Twitter had announced that it would double its character count for tweets -- from 140 characters to 280 characters -- albeit, for some of its users .

"Our research shows us that the character limit is a major cause of frustration for people Tweeting in English, but it is not for those Tweeting in Japanese," Twitter explained . (ANI)