Motorola partners with BigC; increases retail presence in South India

ANI | Updated: Dec 20, 2017 15:24 IST

Hyderabad [India], Dec 19 (ANI): Motorola India on Wednesday announced a strategic partnership with one of the largest mobile retail chains in Andhra Pradesh and Telangana, BigC; and a group of personalized mobile stores, Lot Mobiles, to strengthen its retail presence through Moto Hub stores across the region.

This partnership aims to offer a delightful customer experience where they can access and experience the entire portfolio of Motorola devices in a retail format.

"Our customer centric strategy has helped us immensely and we have received an overwhelming response to Moto Hubs across the country. With the launch of first ever Moto Hub in partnership with BigC, we aim to provide access to Motorola's premium product experience to the people of Andhra Pradesh and Telangana," said Sudhin Mathur, MD Motorola Mobility India.

"We are further partnering with Lot Mobiles to give the people of Hyderabad a seamless experience of the entire portfolio of Motorola products. We are positive that these partnerships will help us get closer to our customers," he added.

"We have over a decade of experience in offering a world class retailing experience to the people of Andhra Pradesh and Telangana. The partnership with Motorola will further enhance customer experience and engagement and bring more value to our customers on the retail front. We are thrilled as we start this journey today and look forward to providing the highest level of services for our customers," said chairman and MD, BigC, Balu Chowdary.

As part of its strategy to provide easy access to customers in India and consolidate its offline presence, Motorola plans to open Moto Hub over 185 BigC stores and 140 Lot Mobiles stores across 55 cities in Andhra Pradesh and Telangana through these partnerships.

Earlier, Motorola partnered with a prominent retail chain in south India, Poorvika Mobiles, to strengthen its retail presence through Moto Hub stores across Tamil Nadu and Karnataka.

Motorola has been aggressively increasing its retail presence in south India; a market that has witnessed significant growth in the recent past.

The Moto Hub stores will house the entire portfolio of Motorola devices, including the online exclusives like Moto e4+, Moto C+, Moto X4 and the popular Moto G families as well as Moto Z franchise and Moto MODs.

They will also house Motorola accessories like on-ear and in-ear headphones, moto shells and covers. The newly launched Moto Mods will also be available for customers to experience and purchase. (ANI)