Motorola, Poorvika Mobiles tie-up to bring Moto Hub experience to TN, Karnataka

ANI | Updated: Dec 19, 2017 16:25 IST

Chennai (Tamil Nadu) [India], Dec 19 (ANI): Motorola on Tuesday partnered with a prominent retail chain in south India, Poorvika Mobiles, to strengthen its retail presence through Moto Hub stores across Tamil Nadu and Karnataka.

This is the first of its kind strategic partnership where customers can access and experience the entire portfolio of Motorola devices in a retail format.

"Offering premium customer experience has been a key pillar of our strategy and our partnership with Poorvika Mobiles is a step further in that direction. Moto Hub will offer unique Moto experience to customers in an environment they are familiar with, further helping us engage our customers better," said MD Motorola Mobility India, Sudhin Mathur.

"We are confident that Poorvika Mobiles' in-depth understanding of the local market and its substantial reach will be instrumental in consolidating Motorola's retail presence," added Mathur.

"We have been operating in Tamil Nadu and Karnataka for the last 15 years and have a deep understanding of the needs and challenges of our customers. While we have the strength in reach, Motorola brings in the legacy of unparalleled customer experiences making this partnership a perfect combination. We share Motorola's vision of providing premium customer experiences and are excited to kick start this relationship," said CEO Poorvika Mobiles, Uvaraj.

Motorola has been aggressively increasing its retail presence in south India; a market that has witnessed significant growth in the recent past.

As part of the strategy to consolidate its offline presence, Motorola plans to open Moto Hub over 250 Poorvika stores across the 43 cities in Tamil Nadu, Pondicherry and Karnataka.

The Moto Hub store will house the entire portfolio of Motorola devices, including the online exclusives like Moto e4+, Moto C+, Moto X4 and the popular Moto G families as well as Moto Z franchise and Moto MODs.

They will also house Motorola accessories like on-ear and in-ear headphones, moto shells and covers. The newly launched Moto Mods will also be available for customers to experience and purchase. (ANI)

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