Yatra expands footprint in budget-hotel segment, partners with OYO
ANI | Updated: Oct 03, 2017 14:10 IST
New Delhi [India], Oct. 3 (ANI): Yatra.com, an online travel company on Tuesday announced their partnership with OYO, a budget-hotel company. This partnership brings OYO's inventory for the first time onto an online travel agent platform.
With this association, Yatra's total hotel inventory will further expand to over 70,000 hotels in India, thus adding momentum to its rapidly growing footprint, especially in the budget hotel category.
Travelers can book OYO hotels on Yatra's platform, make changes to their reservations and reach out to Yatra's customer service if required. Yatra continues to expand its reach in tier II and III markets in India, and this partnership with OYO will further strengthen its position in these markets.
"Customer needs and preferences are constantly evolving. They seek newer and more interesting ways to make their travel bookings seamless and cost effective. We, as a company, are focussed on being innovative and providing a differentiated experience to our customers. Our partnership with OYO is a firm step in that direction and enables us to deliver a unique proposition to our customers allowing them to choose from an unmatched variety of travel and accommodation options in India," said Dhruv Shringi, Co-founder and CEO, Yatra.com.
"Through this partnership, OYO's quality-assured hassle-free offerings will be accessible to millions of discerning travellers who book on Yatra.com. We welcome them to avail our economy and mid-market offerings that deliver the right balance of price, location and quality. Our mission is to bring high-quality living spaces to all Indians and this alliance will help us penetrate deeper into emerging travel markets," added Ritesh Agarwal - Founder and CEO, OYO.
With this partnership, Yatra aims to maintain lead as the largest aggregator of domestic hotels in India with over 70,000 accommodation options and the biggest homestay aggregator with over 3000 homestays across 130 cities within India.