Zingbi takes designer wear buying experience in Chennai a notch higher

ANI | Updated: Jan 22, 2018 18:32 IST

Chennai (Tamil Nadu) [India], Jan 22 (ANI-NewsVoir): The Zingbi multi-designer store is the first of its kind in Chennai and promises an unparalleled shopping experience for the discerning diva.

Zingbi is the brain child of two professionals from completely different experience, educational backgrounds, Mohan - the founder, a techie and Dr. R Karthikeyan - the co-founder, a clinical psychologist, management consultant and writer.

Launched on January 19 by the stunning actress and singer Andrea Jeremiah, the brand epitomises women like her who have a taste for fine luxuries. Zingbi Multi-designer Store is located at Gopalapuram. It showcases the work of not only some of the country's most accomplished designers but also the ones of talented aspiring designers.

The biggest USP is that unlike other usual retail / designer stores, the collections in the store are refreshed every month.

"Premium Designer fashion buying in Chennai is limited to KNK Road and a few places either crowded streets or places with low accessibility or limited parking. Chennai has a bit of catch up to do in terms of designer fashion. Zingbi is the answer to this and offers luxury shopping spread over 7000 sq. ft. across three floors with ample car parking. A superb touch and feel experience for every customer," said Dr. R Karthikeyan, the Co-Founder.

Zingbi offers designer wear for all occasions for women and girls. They can choose from ethnic, contemporary, indo-western, western and also bridal wear. Accessories such as belts, jewellery, clutches, handbags, hair accessories and footwear are available too. The pricing ranges begin from Rs.7500.

Zingbi also owns a tech platform that holds quality updated information about designers and fashion wear for women in one place is sorely lacking in India and Zingbi has stepped in to fill this gap by disseminating it through their Mobile app and its social channels.

"Chennai customers have limited sartorial choices and many wonderful fashion trends get missed out even though we have some of the most fashionable and celebrative culture in India be it Kollywood, festivals and fine arts. Many customers do not know that they too have access to fashion of their choice, wear fashion which is designed only for them, in other words customized only for them. Zingbi wants to educate and serve this segment giving them guidance and facilities to fulfill their dream of great customized designer wear," said Mohan, the founder.

"Our research shows aspirational shift for middle class Indians towards designer wear as opposed to off the shelf wear. We want to set up a dialogue with this segment making it is easy for them to embrace latest designer fashion that too in a customised way. We have made a state of the art video conference facility where customers can interact with our empanelled designers in India to get their customised outfit. Of course they also can interact with our designers through text chat from the comfort of their homes with the mobile app," added Karthikeyan.

Zingbi Multi-designer Store is all set to take Chennai by storm and be a trendsetter in every way. (ANI-NewsVoir)

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