Barcelona [Spain], Feb 28 (ANI): Leading global smartphone technology brand, Coolpad Group, on Wednesday, at the ongoing Mobile World Congress 2018, announced that it was expanding its product portfolio and foraying into smart wearable gadgets.
This portfolio is focused on products that are tailored to meet the specific power, connectivity and location requirements of emerging wearable sub-segments, including smartwatches for kids, and smart trackers for pets, the elderly, and valuable assets.
"The kid watch segment was first established in China and is amid a transition from 2G/3G to 4G. We are delighted to be working with Coolpad to accelerate this trend globally with an innovative line of products. Utilising the highly integrated Snapdragon Wear platforms, Coolpad is leveraging its advantages in low power, small size, 4G connectivity and robust location services to bring smartwatches and smart trackers to kids, the elderly, pets, and families," said senior director-product management, Qualcomm Technologies Inc said, Pankaj Kedia.
Executive vice president, Coolpad Group, Brandy Kang, shared the strategy behind this portfolio expansion, "Coolpad is expanding its portfolio outside of smartphones and we are excited to work with Qualcomm Technologies on its flagship platforms, Snapdragon Wear 2100 and 1100, as we expand our wearables offerings to encompass kid, pet, elderly, and valuable asset trackers, and emergency response devices globally. We listen to the customer needs and continuously challenge ourselves to think as consumers do when it comes to product innovation".
"We are bringing this customer-centric approach to the wearables segment today in our quest to making quality and affordable products for U.S. consumers and families as well as the rest of the world," Kang added.
"Coolpad and Qualcomm Technologies have developed a strong relationship over the past few years with the launch of Coolpad's smartphones and tablets based on Qualcomm Technologies' platforms. With the expansion of the wearables business using Qualcomm Technologies' solutions, Coolpad will grow its portfolio while continuing to bring quality and affordable products to the market globally. We hope to introduce these products in India soon and further expand this portfolio in collaboration with Qualcomm," said CEO, Coolpad India, Syed Tajuddin.
Coolpad is utilising the Snapdragon Wear 2100 and 1100 platforms in its range of products.
The Snapdragon Wear 2100 platform is built to meet the needs of the emerging 4G kid watch segment.
The platform also features Qualcomm Processor Security, which is the hardware and software security foundation for billions of Internet of Things (IoT) devices deployed around the world.
The Snapdragon Wear 1100 platform is designed for the smart tracking segment, including pets, the elderly, and valuable asset tracking.
This platform incorporates Qualcomm Technologies' multi-mode 4G LTE modem, integrated location for indoor and outdoor positioning, hardware-based security for greater protection, and ultra-low power for long battery life. (ANI)